To edit the image, click on Edit Image below and now we can go ahead and scale the image top right. Then we will also notice the file size is 432 kilobytes and the dimensions are 2560 by 1708 pixels. Firstly, you will notice that the file type is JPG, and secondly, I’ve already added the alt text. Now if we would like to optimise this image, we need to make our way to the Media Library. I’ve added the same image three times with the sizes that WordPress provides: the thumbnail, medium size, and large size, and if you click on image size in your sidebar settings, you will see there’s also a fourth option full size. And I will show you how this works when we go to one of the pages that I’ve created. The original size will keep its dimensions and the other three sizes listed below will not exceed the maximum heights set. Keep in mind that WordPress saves four different sizes of an image when you upload it to the Media Library. Secondly, you can install a WordPress plugin or you may decide to use a web-based tool or image editing software.īefore we look at how to edit an image within the Media Library, let’s make our way to Settings and click on Media. Firstly, you can alter images using your media settings. Lastly, we are going to look at four methods to optimise images. JPG is usually used for images of people and objects, PNG is a good option for graphics and illustrations, and GIF is best suited for animations. Most commonly images are saved as JPG, PNG or GIF. WordPress lets you upload images in several formats. You want a search engine to know what the image is without even looking at it so use a focused key phrase. It is also important to note image SEO starts with the file name. It also allows search engines to better crawl and rank your website and it also helps visually impaired users to understand the content on a page. The alt tag is simply a brief text description of an image but it explains the content of images to website users when a graphic can’t be loaded. When you add an image to your Media Library you can open it up and top right it says Alternative text. So make sure you change the file name of an image before uploading it to your Media Library and remember to add the alt text. Secondly, make sure you choose the correct image type and then we can also scale or crop an image, and lastly, compress the image file. So how do we optimise images? Firstly, we need to change the file name of an image before uploading and then add alternative text. If your images load quickly, it will increase user engagement and then lead to improved search engine rankings. Image optimization clearly has a domino effect. Image optimization will help you improve page loading speed, the user experience, SEO, and it doesn’t require any development skills. It also involves accurately labelling images so search engines can read them and understand page context.īefore moving forward, let’s briefly talk about the advantages of image optimization. It is the process of delivering high-quality images in the ideal format, size, and resolution to increase user engagement. Image optimization maintains the balance of image quality while reducing file size. But you might be asking what is image optimization. Today’s session is all about image optimization.
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